2HB is an independent marketing and media platform focused on second homes in Belgium, the Benelux and beyond. The platform specialises in visibility, promotion and content creation for second-home projects, individual properties and specialised partners, without any involvement in sales or brokerage activities. In addition to the main platform, 2HB also develops thematic initiatives such as Buitenland, Hebbertjes, TopHuurspecials, De Gazet & EXTRA, Niche and 2HB TV.
Founder Luc Notermans has built extensive expertise over the years in marketing, communication and commercial strategies across various service industries. From this background, 2HB was created in response to the lack of dedicated visibility for the second-home market. The platform aims to showcase this niche sector in a professional, transparent and credible manner, while fully respecting the role and responsibilities of developers, real estate agents and other involved parties.
